Test

Client

Clear Technologies

Service

Branding

Year Date

July 24, 2020

Location

Arizona, USA

Executive Summary

Our client, Clear Technologies, originally launched their SaaS product as Visual Storage Intelligence. As the product evolved, it became clear that its capabilities extended far beyond storage monitoring. They approached us seeking guidance on how to better align their brand with their expanded offerings. We collaborated closely to develop a solution that not only captured their broader capabilities but also positioned them for future growth.

the challenge

Our client, Clear Technologies, originally launched their SaaS product as Visual Storage Intelligence. As the product evolved, it became clear that its capabilities extended far beyond storage monitoring. They approached us seeking guidance on how to better align their brand with their expanded offerings. We collaborated closely to develop a solution that not only captured their broader capabilities but also positioned them for future growth.

Channels

PPC Advertising

We worked closely with Clear Technologies to rebrand their product as Visual One Intelligence

Web Design

We worked closely with Clear Technologies to rebrand their product as Visual One Intelligence

Social Media

We worked closely with Clear Technologies to rebrand their product as Visual One Intelligence

Objectives

The objective is to rebrand Clear Technologies’ SaaS product to better reflect its expanded capabilities beyond storage monitoring.
Marketing team.
Marketing team.

Strategy & Implementation

We worked closely with Clear Technologies to rebrand their product as Visual One Intelligence, a name that more accurately reflects the breadth of their enhanced solutions. This rebranding effort was aimed at highlighting the product’s evolution beyond its initial storage monitoring focus and positioning it as a comprehensive intelligence platform. In addition.

Business team in co-working creative space
Business team in co-working creative space
Business team in co-working creative space
Business team in co-working creative space

Results

Our client, Clear Technologies, originally launched their SaaS product as Visual Storage Intelligence. As the product evolved, it became clear that its capabilities extended far beyond storage monitoring. They approached us seeking guidance on how to better align their brand with their expanded offerings. We collaborated closely to develop a solution that not only captured their broader capabilities but also positioned them for future growth.
They approached us seeking guidance on how to better align their brand with their expanded offerings.
They approached us seeking guidance on how to better align their brand with their expanded offerings.
They approached us seeking guidance on how to better align their brand with their expanded offerings.